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Showing posts from July, 2021

Events Response Marketing (ERM)

  EVENTS RESPONSE MARKETING (ERM) Event Response Marketing is a process of providing solution on need basis or on an immediate demand basis that seems not having it at that time it is the riskiest or serving when there is an expected scarcity of such services or things are expected to be unaffordable. This is a new kind of marketing to my research that works tremendously excellent and its success rate is higher than normal marketing Such Events are like Hunger, Floods, Diseases example Covid19, Fire, Theft, Increase in Value, Political unrests and Wars, shortage of supplies etc.Such Events that has recently happened that can mean or validate the need for ERM is COVID 19, South Africa Unrests, Wars, Floods. The benefits of ERM is that it is the easiest way to convince clients to buy your products even if they had no plan because it is a no other alternative time. The challenges of ERM method is that its sustainability is not guaranteed that you can convince but retaining the...

Sustainable business-Be in Re order /Subscription business- John Paul Jones Dejoria

        S ustainable business-Be in Re order business /Subscription business -      John Paul Jones Dejoria So I was learning one of the secrets from successful entrepreneur and I came across the top 10 secrets eared by Ivan Carmichael compiled on Paul Dejoria interview. Where he talked to have a longer and successful business you need to be in the in re-order business. The re order business is the model that I have been thinking and started researching and how to create a business sustainability in business so am learning a book from Tien Tzuo called Subscribed founder of the company called Zuora a subscription company and I continue learning from different experts to grow better myself and on my business and endeavors which I am confident if most of business will adopt the model or maximize on the model it will be of tremendous effect on their business. On my study I came across some of the big companies and first transforma...